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ScaleUp Radio

Oct 9, 2023

Hello, I'm Granger Forson, your host at ScaleUp Radio. You can find me at or connect with me on LinkedIn. Today, I bring you an invigorating discussion with a leader who has mastered the art of expansion, Michael Horne from Kidwells Group. Michael's journey is a testament to the power of strategic growth, robust planning, and a passionate team.


The Kidwells Group, under Michael's leadership, has grown exponentially and diversified into different sectors, including legal, accounting, loans, and even land banking. Michael gives us an insider's look into the company's operations and shares his story of managing growth in the face of challenging circumstances, including the recent pandemic. His innovative approach to using social media and the company's resilience shines through their responses.


Our conversation also dives into the genesis and progression of 'Whats-in' their marketing business. Through an adept understanding of the market, the business is expanding fast into different areas, including Worcestershire, Gloucestershire, Oxford, and West Midlands, attaining a considerable number of businesses for their directory and social media services. Michael's account of these initiatives is sure to inspire budding entrepreneurs and seasoned business owners alike.


We also explore the challenges of entrepreneurial life, the art of leadership, and the integral role of the workforce in a company's success. We touch upon the journey of Kidwells Group, discussing the elements contributing to its success and what small business owners can learn from it. Our discussion culminates with Michael sharing his personal aspirations, the importance of training and development, and his forward-thinking vision for the Kidwells Group. 


Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for.


If you would like to be a guest on ScaleUp Radio, please click here:


You can get in touch with Kevin here:


Kevin's Latest Book Is Available! 


Drawing on BizSmart’s own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up. 


Michael can be found here:





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