Preview Mode Links will not work in preview mode

ScaleUp Radio

Mar 29, 2023

Another phenomenal discussion today on ScaleUp Radio. I talk with Jamie Farr, who is the co founder with his wife Kelly, of a business called Your North and they're all around the aspects of mental health and wellbeing for individuals but also within companies and other organisations.  They also work with the military and blue light organisations.

We also explore the real power of core purpose and values, the strength of those within an organisation and we relate that back to some of Jamie's military experience in the RAF and his 13 or more tours. 

So he's been in high stress environments, understands what it takes then to really look after each other and there's a lot of parallels I think, a lot of lessons that we can learn from the way the military handle things, and how we can relate back to business. 

So I thoroughly recommend that you go across and listen to the rest of the story with Jamie. And you might like to take our checklist around levelling up your strategy and there's a number of things in there that might help you think about the core purpose and core values, and level up your strategic thinking.


Jamie can be found here:



Man’s Search For Meaning by Viktor E. Frankel -

The Biology of Belief by Bruce H Lipton -

Companion for Stress and Anxiety -


Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for.
If you would like to be a guest on ScaleUp Radio, please click here:
You can get in touch with Kevin here:
Kevin's Latest Book Is Available! 
Drawing on BizSmart’s own research and experiences of working with hundreds of owner-managers, Kevin Brentexplores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up. 
More on the Book HERE -