Episode #437 - Redefining the Art World: How To Empower Artists Without Gallery Representation - with Kate Enters from ArtCan

Dec 9, 2024

In this episode of ScaleUp Radio, Kevin Brent sits down with Kate Enters, the dynamic founder of ArtCan, a non-profit arts organisation designed to help artists find their voice and showcase their work beyond the traditional gallery system. Kate shares the remarkable story of ArtCan’s origins, its unconventional non-profit model, and the community it has built for artists seeking exhibition opportunities without gallery representation. With over 600 artists involved from 25+ countries, ArtCan has grown into a global community for artists, fostering an inclusive and supportive environment that empowers individuals to take control of their artistic careers.

We delve into Kate’s visionary approach to leadership, ArtCan’s unique volunteer structure, and the organisation’s plans for sustainable growth. She discusses the balance between flexibility and structure, aiming to keep ArtCan accessible to artists while also exploring monetization avenues such as corporate sponsorships and membership fees. Kate’s journey offers an inspiring look at how passion, adaptability, and a trust in her instincts have enabled her to build a thriving, artist-first network that challenges the status quo in the art world.

Key Topics:

1. ArtCan's Founding Vision and Unique Non-Profit Model
   • Discover how Kate founded ArtCan a decade ago as an inclusive alternative to the traditional gallery system, creating a space where artists without representation can exhibit their work.
   • ArtCan’s model eliminates sales commissions, with artists only paying small participation fees, making it a more accessible platform for emerging talent.
   • The organisation hosts 10-15 exhibitions per year, including a virtual gallery born from the pandemic, reaching audiences worldwide.

1. Volunteer-Driven Structure and Organisational Challenges

• ArtCan operates entirely with a volunteer team, including a board of trustees, coaches, and an advisory committee, all dedicated to supporting the artists.
• Kate explains the challenges of expanding the audience, securing funding, and planning to introduce membership fees to enhance ArtCan’s sustainability.

1. Kate's Approach to Leadership and Growth

• Emphasising flexibility and intuition, Kate promotes a leadership style that empowers artists to own their process while maintaining a consistent framework for ArtCan’s operations.
• She shares her aspirations to transition ArtCan’s business structure over the next few years, including creating paid roles for core volunteers and building a formal strategy around partnerships and funding.

1. Marketing and Community Engagement

• ArtCan leverages social media platforms like Instagram and LinkedIn to amplify its reach internationally and relies on word-of-mouth within the artist community.
• The organisation’s creative fundraising initiatives, such as its annual postcard exhibition and holiday art quiz, also contribute to community building and awareness.

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For now, continue listening for the full story from Kate.

 

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Kate can be found here:

https://www.linkedin.com/in/kate-enters-b685505/

https://www.linkedin.com/company/artcanorg/

https://www.instagram.com/artcanorg/

https://www.artcan.org.uk/

[e-mail]