Episode #574 - Neurodiversity, Franchising & Relentless Focus – with Rachael Jackson

Feb 16, 2026

In this episode of ScaleUp Radio, Kevin Brent sits down with Rachael Jackson, a dynamic entrepreneur who has turned personal challenges into entrepreneurial strengths. From launching her business through a franchise model to reframing dyslexia as a leadership asset, Rachael’s story is all about strategic thinking and relentless focus.

 

Key Highlights

• Franchise as a Strategic Launchpad: Rachael chose a WIBN franchise to de-risk her startup journey, gaining crucial business experience and a peer network before launching her dream venture.
• Relentless Focus = Results: She became Franchisee of the Year by intentionally managing her time, prioritising member value, and building financial resilience through reinvestment.
• Neurodiversity as Strength: Diagnosed with dyslexia at 30, she harnessed it as a leadership superpower—mastering delegation, systems, and people management.
• Tech for Inclusion: She uses a dyslexia-friendly CRM (POP) to boost productivity and sidestep complexity.

 

The one key thing: A franchise can be more than a business – it can be a confidence-building launchpad for your bigger vision.

 

Quick heads-up; we’re looking for a handful of founders to test our new AI-powered Smart90 Lite app. It’s built to help you stay accountable and actually deliver on your goals; in just a few minutes a day. It’s free while we’re in testing, and your feedback will directly shape the final version.

Get access by emailing [e-mail].

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For now, continue listening for the full discussion with Rachael.

 

Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for.

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https://bizsmarts.co.uk/scaleupradio/kevin

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[e-mail]

 

Kevin's Book Is Here!

Drawing on BizSmart’s own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up.

More on the Book HERE - https://www.esusgroup.co.uk/

 

Rachael can be found here:

https://www.linkedin.com/in/rachael-jackson-507608304/

https://arayoflight.co.uk/

https://wibn.co.uk/page/Rachael_Jackson